The publishing company is primarily online, with a community of over 141,000 subscribers and 1,100 authors. It was co-founded by Quentin Plepé whose team came up with the idea while waiting around an office snack machine.
"The city was on board from the beginning," Plepé told
Fast Company. "What they really liked was the fact that the dispensers distribute
culture through the city in an original way.
“Stories are an important part of our life. We need them to construct who we are as individuals. More and more people don't take the time anymore to sit and read a book. This is a way to have a little 'bite' of a story, just for a couple of minutes.”
Grenoble is the only city set to have the cylinder devices installed, but the publishing company hopes they will expand soon.
While the printed short story may have become less popular in recent years due to the rise of the smartphone, the novel’s younger sibling is about to gain a new lease of life in France.The southern city of Grenoble will soon become home to numerous ‘vending machines’ that dispense short stories for you to read on your commute.
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